“Bihari Food Won’t Work,” They Said — Today, Gaon Clocks ₹6 Cr in Revenue"
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“Bihari Food Won’t Work,” They Said — Today, Gaon Clocks ₹6 Cr in Revenue"
- 30 May 2025
- Akriti Singh
When Alok Ranjan Proposed a Bihari food business, Investors didn’t bite. “It’s not scalable,” they said. But Alok knew better. Rooted in his Heritage and driven by belief, he Launched Gaon — a small, village-themed Diner in Delhi’s Saket, serving Authentic Bihari Dishes like Litti Chokha, Ghugni, and Sattu Paratha.
What started as a 15-seater Restaurant soon gained Popularity for its Unique Flavors and Homely charm. Recognizing the growing demand, Alok Pivoted to a Digital model, turning Gaon into a Multi-brand Internet food company powered by Cloud kitchens.
Today, Gaon earns over ₹6 crore annually, Bringing Bihari Cuisine into the mainstream and Breaking Stereotypes along the way.
Alok’s journey is proof that great Businesses often grow from overlooked ideas. For Entrepreneurs, his message is simple: Believe in your roots — and cook up your Own Success.
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